Blanket, or Sci-Fi Freaks?

I have a DVR, so I typically zoom right on through commercials when watching TV. But I have come across this gem of a commercial. Have you seen this? Pay particular attention to the family in the bleachers at a sporting event. Tell me that if these people were at your kids event dressed like that, you wouldn't steer clear of them for play dates. Can you say cult members?

Without any further ado...